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Six ways to get more referrals from your financial advisory clients

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Six ways to get more referrals from your financial advisory clients

Building a strong relationship with your clients beyond managing their money and speaking about their finances can be one of the most critical components to growing your practice.

Small gestures of appreciation can have a significant impact. By sending anniversary emails, hosting client-specific events, encouraging social media connections, producing monthly video updates, organizing webinars and educational events, and sharing regular newsletters, you can maintain a more robust connection with your clients without much hassle. These efforts show you care and help your clients trust you more, keeping them loyal to you over the long-term.

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How to improve the quality of your client referrals received

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How to improve the quality of your client referrals received

This blog post explores the importance of improving referral quality for financial advisors. While receiving referrals is typically viewed positively, advisors often encounter referrals that don't align with their target client profile or fail to convert into actual clients. The post highlights three key factors contributing to this issue. Firstly, the lack of clarity on the advisor's niche market, emphasizing the need for a specific and well-defined ideal client. Secondly, referrals driven by niceness rather than suitability, necessitating client education on making appropriate referrals. Lastly, the importance of strong sales coaching and consultative skills to effectively convert referrals into clients. Addressing these factors can optimize referral processes, attract ideal clients, and foster business growth.

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Conquering the Cocktail Party: Six Steps for Effortless Mingling

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Conquering the Cocktail Party: Six Steps for Effortless Mingling

Networking is crucial for career development and business growth. Mastering networking skills leads to valuable connections and opportunities. Strategies include making connections during introductions, confidently approaching groups, excelling at small talk, avoiding controversial topics, and knowing when to move on.

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How to Build a 2024 Financial Advisor Marketing Plan?

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How to Build a 2024 Financial Advisor Marketing Plan?

Are you finding that your marketing and sales efforts are falling short of expectations, leaving you frustrated or surrounded by excuses? It's time to break free from the mundane routine and discover a more intentional approach to your growth efforts. This article outlines how, by first understanding the difference between a marketing strategy and a marketing plan.

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2024 Prospecting Strategy for Financial Advisors: Build Your Trust Visibility

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2024 Prospecting Strategy for Financial Advisors: Build Your Trust Visibility

YOU and your clients believe you are trustworthy. But how can you prove that to those who don’t know you? Is there a benchmark for measuring your trust level against, so you can measure your stats and improve them if need be? We believe so, and we want to show you the building blocks around measuring “trust.”

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Use Gamification with Your Clients and Team for More Growth

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Use Gamification with Your Clients and Team for More Growth

Gamification is a powerful tool that can enhance performance and growth in finance, law, and accounting. By applying game mechanics to non-game contexts, it drives engagement and motivation. This article highlights the benefits of gamification and offers five strategies for financial and legal professionals to implement. These strategies include referral contests, financial education quizzes, thought leadership contests, and more. Gamification can increase engagement, improve knowledge retention, foster collaboration, provide real-time feedback, and support continuous learning and development. By embracing gamification, professionals can create an exciting and dynamic workplace culture while empowering their teams to succeed.

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Best questions to ask your team during your sales/pipeline review meetings

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Best questions to ask your team during your sales/pipeline review meetings

Managing a sales team, or developing a new one, can be frustrating, especially if you don’t know how to best coach your team around sales to develop their pipeline. In this article, we’ve outlined 10 questions to help shape your meetings for better outcome.

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Wealth Management Firms: Different Compensation Structures for Your "Sales" Team

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Wealth Management Firms: Different Compensation Structures for Your "Sales" Team

How to pay your staff for business development as an RIA? What are the different compensation models for RIA’s for bringing in new business? This article explains it all!

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What is considered Ultra High Net Worth? Let’s start with CentiMillionaires!

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What is considered Ultra High Net Worth? Let’s start with CentiMillionaires!

The phrase “ultra high net worth” has gotten diluted. What is considered ultra high net worth? This article discusses one category of UHNW and that’s the CentiMillionaire Club, people with over $100MM in investable assets. People you want to have as clients! Learn everything you need to know about them!

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5 Client Segmentation Structures to Revolutionize Your Advisory Practice

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Feeling overwhelmed about the lack of categorization and organization in your client base? Given two finite resources, time and labor, as an RIA, wirehouse advisor or tax advisor, it’s important to put clear lines between the types of clients you serve and want to acquire, the service quality you provide to each, and your fee plans.

As seen in Kitces: Why The Best Sales Training Approach Depends On Your Unique Sales Personality Style

As seen in Kitces: Why The Best Sales Training Approach Depends On Your Unique Sales Personality Style

Read our latest white paper published on the Michael Kitces website. Sales training programs should be designed around an advisor’s specific personality type. Learn about the three Consultative Sales Personalities our firm has identified, and specific strategies each of those personality types can employ to turn your unique challenges into business development advantages.


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Social Media for Investment Advisors and Wealth Managers

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Social Media for Investment Advisors and Wealth Managers

In this article we discuss social media strategies for financial advisors in 2023, and ways to help them grow their brand and community using Linkedin, Instagram and other platforms.

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Financial Advisor Marketing and Branding Solutions

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Financial Advisor Marketing and Branding Solutions

In this video we discuss storyselling strategies for financial advisors, best ways to get more referrals, marketing strategies and branding ideas for wealth management firms and a lot more.

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Investors are Feeling a Case of the Ostrich Effect...why that's bad for business

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Investors are Feeling a Case of the Ostrich Effect...why that's bad for business

The Ostrich Effect is a social science theory that helps us understand what information people are interested in receiving, and what content they will avoid. Learn how using this theory can help you find new clients.

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Bedside Manners: One of the biggest skills you can gain in your career

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Bedside Manners: One of the biggest skills you can gain in your career

Have you ever heard of the term “bedside manners” when it comes to doctors? We all know that we don’t want our doctor to just know how to do his job right; we want him to communicate with us and help us feel better emotionally. This is what we call “Soft Skills,” and we can all benefit from it to stand out in our profession.

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The most critical Soft Skills for more people to trust you

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The most critical Soft Skills for more people to trust you

There are some people in this world you have never met but somehow deem as trustworthy. For each of us, that person is different. But what are the skills these people have to make so many people trust them, even though we have never met them? In this article we disclose some of those top skills, which you can develop as well!

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Which personality test is best for my team and company goals?

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Which personality test is best for my team and company goals?

You’ve heard about Big Five, DiSC, HEXACO, Myers-Briggs, StrengthFinder, Eysenck and Minnesota Multiphasic Personality. In this article we will share with you our favorite personality test for leadership and sales, which is none of these, and how it can help you make critical decisions around your business.

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Financial Advisor Prospecting and Marketing in a Bear Market

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Financial Advisor Prospecting and Marketing in a Bear Market

Tools and strategies for financial advisors to grow their practice during a bear market, or a period of heavy uncertainty, such as a leadership change or M&A. At the core of this will be your mindset, emotional state and your level of optimism and energy.

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Serena Williams' Dad's 85 Page Business Plan to his daughters' success

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Serena Williams' Dad's 85 Page Business Plan to his daughters' success

This story is about visualizing the most impossible dream, and mapping out a business plan to make it come true. It is a fascinating story about consistency and following a blueprint, which has helped two families from across the world groom world champions.