cpa coach

The Importance of Branding for Financial Advisors

The Importance of Branding for Financial Advisors

Branding Insight for financial advisors. In this video we discuss why branding is one of the most crucial steps a financial advisory practice can take to establish emotional connection and identity with its ideal prospect. If you don't believe it is important for your practice, listen further to hear our insight.

Curate client events for the greatest impact

Curate client events for the greatest impact

CPA firms both large and small are investing thousands of dollars a year in bringing clients and resources together for social and educational panels, dinners, happy hours, briefings, CFO breakfasts and more, in the hopes of not just thanking their existing clients, but obtaining new clients through the process. Yet the results are mediocre at best. What are some best practices in having more impact through the client events you host?