Advisory firms are always seeking ways to expand their brand recognition. One avenue that deserves series consideration is Sports Sponsorships and Marketing. This article discusses how sports sponsorships can help you reach a major new category of eyeballs, but is it always worth it? Let’s find out!
Should you add a Family Office to your wealth management firm?
In this video, I discuss the future of the wealth management arena given the advent of AI, as well as discuss how wealth management firms can take advantage of adding Family Office services to their practice. What are family office services beyond investing, tax and legal? What other services should you add to your wealth management firm to truly stand apart from the competition?
How to embrace Succession’s "Quiet Luxury" for your Branding and Marketing
What is considered Ultra High Net Worth? Let’s start with CentiMillionaires!
The phrase “ultra high net worth” has gotten diluted. What is considered ultra high net worth? This article discusses one category of UHNW and that’s the CentiMillionaire Club, people with over $100MM in investable assets. People you want to have as clients! Learn everything you need to know about them!
Should You Hire an External CEO as Your Succession Plan?
5 Client Segmentation Structures to Revolutionize Your Advisory Practice
Feeling overwhelmed about the lack of categorization and organization in your client base? Given two finite resources, time and labor, as an RIA, wirehouse advisor or tax advisor, it’s important to put clear lines between the types of clients you serve and want to acquire, the service quality you provide to each, and your fee plans.
Why now is the most crucial time for advisors to send out a Net Promoter Score (NPS) Survey
Unique and Different Fee Structures Financial Advisors Can Embrace for Their Practice
Tired of the old-fashioned fee-based model for charging your clients, where you charge a percentage on the assets that you manage? Are you losing opportunities because some prospects just want to pick your brain without giving you all their assets to manage? It may be time to revisit your fee structure and come up with unique pricing models for your RIA and wealth management practice. In this article we discuss 10 unique pricing and fee structures for RIAs.
As seen in Kitces: Why The Best Sales Training Approach Depends On Your Unique Sales Personality Style
Read our latest white paper published on the Michael Kitces website. Sales training programs should be designed around an advisor’s specific personality type. Learn about the three Consultative Sales Personalities our firm has identified, and specific strategies each of those personality types can employ to turn your unique challenges into business development advantages.
Social Media for Investment Advisors and Wealth Managers
Financial Advisor Marketing and Branding Solutions
Investors are Feeling a Case of the Ostrich Effect...why that's bad for business
10 U.S Based Billionaires You’ve Never Heard of!
There are over 1,035 billionaires in North America alone, accounting for 31% of the Global Billionaire Population. Who are they, and how can you get in front of more of them? This article talks about the billionaire community, as well as lists 10 billionaires most of us have not heard about. Getting a billionaire as a client can be a career-maker, so become a student of this niche sooner than later!
Why Competence Isn’t Enough to Set Yourself Apart in the Finance Industry
Bedside Manners: One of the biggest skills you can gain in your career
Have you ever heard of the term “bedside manners” when it comes to doctors? We all know that we don’t want our doctor to just know how to do his job right; we want him to communicate with us and help us feel better emotionally. This is what we call “Soft Skills,” and we can all benefit from it to stand out in our profession.
The most critical Soft Skills for more people to trust you
There are some people in this world you have never met but somehow deem as trustworthy. For each of us, that person is different. But what are the skills these people have to make so many people trust them, even though we have never met them? In this article we disclose some of those top skills, which you can develop as well!
Which personality test is best for my team and company goals?
You’ve heard about Big Five, DiSC, HEXACO, Myers-Briggs, StrengthFinder, Eysenck and Minnesota Multiphasic Personality. In this article we will share with you our favorite personality test for leadership and sales, which is none of these, and how it can help you make critical decisions around your business.